AMSOIL INC. is headquartered in the land of 10,000 lakes. Imagine clean, blue water, pine trees for days, and wildlife that roams free. It is a beautiful place and we do our best to not take it for granted.
It’s dirt bike season. Motorcycle season. Boat season. ATV season. Weekend season. The giddy anticipation of Summer. Sunshine. Your favorite malted beverage. Blue skies and puffy clouds.
Ever drive down the road in the middle of nowhere and run across the scent of French fries? Maybe it made you think some punk threw his garbage from his car into the ditch and the wind was just right to catch a whiff as you drove by.
As soon as you crawl out of bed tomorrow morning, try this experiment: run outside and sprint down the street. Aside from embarrassment over your jammies (or lack thereof), how do you suppose you’ll feel?
To say AMSOIL founder Al Amatuzio leaves behind a legacy is an understatement. He created the first synthetic motor oil in the world to meet American Petroleum Institute (API) service requirements, fathered a beautiful family, built an AMSOIL family of dedicated employees and independent Dealers, and supported numerous causes through his philanthropic ways.
The loss of our founder, A.J. Amatuzio, has reverberated among thousands of people whose lives he helped improve throughout his lifetime. The outpouring of support has been tremendous, with stories being told among Dealers and corporate staff that remind us of the impact he had beyond revolutionizing the lubricants industry.
Albert J. Amatuzio Jr. Much of the world knew him as the founder of a Midwest synthetic lubrication company that challenged the biggest companies in the business – going on not only to survive but flourish. Today AMSOIL stickers are proudly displayed on the windows and bumpers of every make and model, social media brims
As many of you have heard, we lost AMSOIL founder, Al Amatuzio, at nearly 93 years of age. His life was a classic David vs. Goliath illustration of the American Dream. We honor the life of a visionary leader, innovator, and legend that defied convention. Click here to read about the man that shaped an
Imagine heading out on the trail with your sled and crossing over a lake. You open up for about 300 yards, then all of a sudden pinch into a sharp turn. Your inside ski raises and you fight with all your might to hold 375-plus pounds down while at speeds of 65-70 mph, pinching around a corner. That,
Today’s blog theme is car maintenance myths. When we talk about myths, we’re not making reference to the characters who populate ancient Greek and Roman mythologies, like Apollo, Hercules and Medusa. In this context the word myth has evolved to simply mean “beliefs that are not true.”