Old man winter is making his official entrance this weekend with the season’s first snow storm lumbering across the Midwest. Winter enthusiasts have been anxiously awaiting the chance to take their first snowmobile rides of the season, and the time has nearly come to execute plans and trail routes that have been laid out for weeks.
Recent Posts by Jamie Jarvi
The 2016 SEMA Show in Las Vegas has come to an end, and attendees are making their way back home armed with a wealth of new information on the specialty equipment manufacturing industry. It’s been an exciting week with reports of the AMSOIL booth welcoming steady traffic and generating a buzz that will resonate long
Few places are more exciting for a project vehicle unveiling than at SEMA. Here is where the automotive world’s builder elite show up with vehicles worthy of magazine covers and movies. From vintage restorations and overhauls, to fresh-off-the-line models modified to standards of perfection, there is a little bit of everything at SEMA.
After thousands of entries and months of anticipation, AMSOIL is excited to announce the winner of the Devoted to Protection Sweepstakes. Without further ado, let’s take a look at the moment George E. out of Detroit became the proud new owner of a custom 1972 Mustang Mach 1 courtesy of AMSOIL.
Turning heads within the show car scene can be a daunting task, especially among the tuner elite who attend high-profile shows with vehicles ready for their close-ups. These enthusiasts aim to stand out in a way that makes their vehicular statement known and respected among their peers. One of the ultimate destinations for any project
SEMA is a less than a month out, and we here at AMSOIL are gearing up for one of our most exciting appearances yet. In a show of this magnitude, companies pull out all the stops in causing a splash and cutting through all the noise generated by every heavy-hitter within the specialty automotive industry.
The 2016 Sturgis Motorcycle Rally is in full swing, and thousands of bikers are in the midst of an exciting week filled with bikes, riding tours and endless ways to make the most of their time in Sturgis. Unfortunately all good things must come to an end, and the rally officially wraps on Sunday with
The Sturgis Motorcycle Rally is a true bucket-list destination for any motorcycle enthusiast. Each year thousands upon thousands of riders descend on Sturgis, S.D., and turn this small, sleepy town into a motorcycle mecca. Some travel the road to Sturgis as an annual endeavor, while others make it a once-in-a-lifetime journey. In either case, there
Nothing says summer quite like the sight of well-kept hot rods, muscle cars, street rods and other classics hitting the open road. After a long winter of storage, owners are eager to clock more miles while making the rounds throughout the summer car show scene. This weekend, there are two grand-scale car show events taking
This weekend AMSOIL will be on hand at the Car Craft Summer Nationals as the Official Oil, reaching thousands of auto enthusiasts at one of the largest street machine events of its kind. Held at the Wisconsin State Fair Park in Milwaukee, Wis., the Car Craft Summer Nationals displays acres of stunning vehicles from all