What to Know When Choosing Shock Oil

A shock oil’s number-one task is to deliver consistency. Consistent dampening despite temperature changes. Consistent rebound despite different terrain. Consistent performance so you can ride or drive confidently.



13 Reasons We Love Our Independent AMSOIL Dealers

Becoming an AMSOIL Dealer is as much about joining a team of like-minded enthusiasts as it is about making money. Many of the independent AMSOIL Dealers who distribute our products channel their love of speed and power through rebuilding classic cars, tearing up the motocross track and modifying their vehicles. Here, we present 13 reasons

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Your Polaris, Ski-Doo and Arctic Cat Dealer Can’t Void Your Warranty for Using Aftermarket Parts or Lubricants

Snowmobiling

As in the automotive market, original equipment manufacturers (OEMs) have introduced new snowmobiles, UTVs and other powersports equipment with advanced materials and new technologies. Prices have risen considerably the past 10 years, with snowmobiles selling for $14,000 and UTVs for more than $20,000.



What Kind of UTV Is Right For You? Maybe It’s A Sidekick

UTVs are extremely popular, and if you’re considering one, there are some fairly straight-forward points to consider, including…



Tips for a Successful, Safe Hunting Season

Deer hunting tips

I don’t know about you folks, but the cool, crisp air, scent of foliage turning and the months of September, October, November and December are my favorite months. It’s no secret that I’m a northern-Minnesota boy who doesn’t like the heat, so bring on the cool temps common to fall.



Which of These 5 Approaches to Vehicle Maintenance Do You Use?

Fixing car

Maintenance is one of those things you either do or don’t do. There isn’t a good way to fall “in between” on the maintenance spectrum, nor do your vehicles, equipment or toys like to be in a state of disrepair. Life is short, so why waste time due to improper maintenance?



Why You Should Be Wary About Using Break In Oil in Powersports Equipment

general Motorcycle Oil Change

Marco Navarro asks on our Facebook page about break in oil, with attention paid to powersports engines. Thanks for the question, Marco. Let’s get to it. Maintaining an engine is a constant fight against wear.



Synthetic Oil Beats Conventional in AAA Test

Pouring oil

My mother took the Culligan Man to task not long ago. Not the flesh-and-blood Culligan Man, but the actor on TV. It happened when I was visiting my folks during lunch. I have lunch at my parent’s house here in Superior, Wis., every Wednesday.



Carnage, Mud and Mayhem: Mountain Mafia Team Knows How To Put On A Show

What happens if a tree falls in the woods and no one is there to hear the sound? I tell you, based on what I saw and felt in Idaho recently, it makes a noise. Probably a loud noise, too, because when a big tree collides with the earth, you feel the ground tremble.



5 People Who Need to Become AMSOIL Preferred Customers

School bus with Tractor Wheels

So you love to rave about how AMSOIL synthetic lubricants boost your mpg, or how many miles you’ve gone with your 1992 Taurus, but if you’re not an AMSOIL Preferred Customer (P.C.) and you regularly buy AMSOIL products, you ain’t doing it right.